For brands, social media is increasingly a way to reach out to individual consumers, but if you’re not reaching out to the right people in the right ways, you could be missing out on valuable revenue and relationships.
Social media is changing the way we do business, watch TV, and shop. Small businesses and personal brands need to adapt…and fast. BJ Murphy is a B2B sales trainer, social media entrepreneur, and former mayor of 21,000. His company, Magic Mile Media, has partnered with Edge360 Creative and Middle Grounds Coffeehouse to present a FREE Social Media 201 networking event.
If you’re an entrepreneur and you’re on social media, there are four things you should consider doing immediately: Add Value, Review Metrics Often, Borrow a Brand, and Don’t Be Afraid to Make Mistakes.
Seventy percent of people in America use social media. If you are not reaching out to these customers, how many people are you missing? Learn why you should be involved in social media marketing and how to do it.
Small things like having voucher codes that automatically process at checkout versus typing the SAVE10PERCENT code helps them save time and aggravation. Plus, it shows that you understand that small step speaks to the core of who they are.
Many small business owners disregard Facebook because they think that it isn’t suitable for B2B marketing, but the platform has over 2 billion monthly active users!
With the rise of social, the power is shifting and the playing field is leveling out. Many big brands are still churning through their huge advertising budgets via traditional media and smaller businesses have the agility to outmaneuver them with engaging content.
Over this seasonal period, it’s easy to stress about your competition and worry that you don’t have the same budget that the big brands do. Luckily for you, it’s never been easier or cheaper to reach out to your customer base with social media, giving you the ability to deliver compelling reasons to check out your business, straight to their screens.
Most Facebook users actively use the social network daily – which is another reason why Facebook ads are effective. And, as the Facebook user base continues to grow, the opportunities for Facebook advertising will too.